How to Get Driver CPC Clients and Grow Your Centre

How to Get Driver CPC Clients and Grow Your Centre

Joining the TMconsultant consortium gives you everything you need to deliver high-quality Driver CPC training. But how to get Driver CPC clients is the real question for any trainer just starting out.

Here’s a guide to help you grow your client base from the ground up.


1. Use Your Network to Get Driver CPC Clients

Start with who you know, former colleagues, local operators, and friends in the industry. Reaching out to people who already know you is often the easiest place to start when working out how to get Driver CPC clients.

2. Knock on Doors – A Classic Way to Find Driver CPC Clients

Literally. Visit local depots, industrial estates, and fleet operators. Leave a business card or flyer, and offer to follow up with more information. You can of course mention you are part if the TMconsultant consortium. Face-to-face visits remain one of the most effective methods for how to get Driver CPC clients in your local area

3. Offer Something to Tempt Them

Operators are more likely to take a chance if there’s a clear benefit. Think discounted first sessions, free training needs analysis, or a no-obligation compliance check. It’s about showing value straight away.

4. Get Your Website and Socials Right

If you’ve got your own website, make sure it’s clear, focused, and professional. Use LinkedIn and Facebook to share insights, course dates, and industry tips. Stay visible. Building your online presence is a key step in how to get Driver CPC clients beyond just your local area

5. Consider Google Ads

If you’ve got a bit of budget, Google Ads can be an effective way to attract local and remote clients. Focus your campaigns on keywords like “remote Driver CPC training”, “online CPC course”, or “Driver CPC training [your town]”.

With remote delivery an option, you’re not limited by geography, so you can expand your reach while keeping costs manageable. Just make sure your landing page is clear, relevant, and shows that you offer both in-person and remote options.

6. Follow Up Relentlessly

Most clients won’t commit on first contact. Keep track of who you’ve spoken to, follow up, check in, and keep them warm with useful information, like upcoming course dates or relevant regulatory updates.

7. Use TMconsultant Resources to Help Get Driver CPC Clients

You’ve got access to a range of support, including course materials and guidance. Make use of it. Consistency and professionalism matter, especially in this industry. Here at TMconsultant we will add your centre to our website, including a back link and publish your courses on our front end.

8. Share Testimonials and Results

Ask for a testimonials and get permission to share them. Real stories from satisfied operators go a long way in building trust with new prospects.

9. Get in Front of People

Attend local business events, join trade associations, and be where the decision-makers are. People buy from people, and building relationships is key to long-term success.


You’re not on your own, as part of our consortium, you have the support, structure, and credibility behind you. The key now is to stay consistent and put the work in. Follow these steps and you’ll soon master how to get Driver CPC clients and build a strong, sustainable training centre.

Stick with it, and the work will come.



If your looking to join a consortium, you can read more about it here, or please do get in touch. We’re here to share the knowledge!

National Driver CPC

National Driver CPC: What You Need to Know

The Driver CPC reforms are set to come into play on 3 December 2024, marking a shift in how professional drivers train and maintain their qualifications. These changes aim to provide greater flexibility and efficiency for drivers and operators while introducing the National Driver CPC (NDCP) as a more streamlined option for UK-only operations.

Let’s dive into the details of these reforms, how they impact drivers and operators, and what they mean for the future of training.

Key Changes in Driver CPC

Introducing the National Driver CPC

The National Driver CPC (NDCP) is a new qualification that simplifies certification for drivers operating exclusively in the UK. This reform offers a cost-effective and straightforward solution for UK-based lorry, bus, and coach drivers who do not require international endorsements. By separating the National and International Driver CPC requirements, drivers can now focus their training efforts on the regions they operate in.

Blending National and International Driver CPC Training

Drivers now have the flexibility to combine National Driver CPC training with International Driver CPC training within their periodic 35-hour requirement. This blended approach means drivers can tailor their training to include elements relevant to both domestic and international operations. It’s a practical solution for those who drive both within the UK and across borders.

Modular Training with 3.5-Hour Blocks

One of the most transformative updates is the introduction of 3.5-hour training blocks, replacing the traditional 7-hour minimum session. This modular approach allows drivers to complete their training in smaller, more manageable chunks. It’s designed to fit around busy schedules, making compliance with Driver CPC requirements more achievable.

E-Learning for National Driver CPC

E-learning is a recognised method for completing National Driver CPC training, offering flexibility for drivers. Under the new rules:

  • Drivers can complete up to 12 hours of their 35-hour periodic training via approved e-learning modules.
  • These modules can be done from home or the workplace, giving drivers greater control over when and where they train.

While e-learning is an exciting addition, the remaining 23 hours must still be completed through in-person or blended learning, ensuring that key topics are covered comprehensively.

We’ll go through in detail how the reforms can practically work for both driver and trainer in a separate blog, coming soon.

International Driver CPC: No Changes

The International Driver CPC remains unchanged, requiring drivers to:

  • Complete 35 hours of training every five years to drive in both the UK and EU.
  • Attend courses that are at least 7 hours long or completed over two consecutive days if split.
  • Use up to 12 hours of approved e-learning as part of the training requirement.

What the Reforms Mean for Training Providers

The introduction of the National Driver CPC and increased flexibility in training formats will inevitably impact training providers. Here are some of the key challenges and opportunities:

Challenges

  1. Shift to E-Learning:
    The expanded use of e-learning could reduce demand for traditional full-day, in-person courses. This shift may require significant investment in e-learning platforms, content creation, and compliance testing.
  2. Decreased Face-to-Face Interaction:
    The growing preference for e-learning could reduce engagement and interaction during training sessions, potentially affecting the quality of learning outcomes.

Opportunities

  1. New Markets:
    With the National Driver CPC streamlining training for UK-based operations, there’s an opportunity to attract more domestic drivers to adopt flexible e-learning modules.
  2. Tech Investment:
    Providers who embrace technology can offer innovative and accessible training options, positioning themselves as leaders in the industry.

TMlearning’s E-Learning for National Driver CPC

To support these reforms, TMlearning, our sister company, will be launching new e-learning options for the National Driver CPC (NDCP) in the New Year. These modules will allow drivers to complete a portion of their training online, making it easier than ever to comply with the updated regulations.

Our consortium members will also benefit from these developments, with details on how to access and use TMlearning’s e-learning platform coming soon.

Additional Reforms to Note

Accelerated Return for Expired Driver CPC

From 1 February 2025, drivers with expired Driver CPC certifications will benefit from a streamlined renewal process, making it easier for experienced drivers to return to work quickly.

Periodic Testing Under Review

While periodic testing was explored during the 2023 consultation, the Department for Transport has not yet implemented this measure. The possibility remains under review.

What’s Next?

The introduction of the National Driver CPC and other reforms marks a significant shift in driver training. Whether you’re a driver or a training provider, it’s time to adapt and prepare for these changes.

Key Takeaways for Drivers

  • Explore the flexibility of the National Driver CPC if you operate solely within the UK.
  • Consider blending National and International CPC training to meet your specific needs.
  • Take advantage of e-learning options to make your periodic training more convenient.

Key Takeaways for Training Providers

  • Begin investing in e-learning content and platforms to meet the growing demand for modular and online training.
  • Adapt your offerings to cater to both National and International CPC requirements.

Stay Informed

For more details on these changes, visit the Driver CPC reforms page on GOV.UK. Stay tuned for further updates on our blog, where we’ll share insights and guidance on navigating these reforms.

If you have any questions about the National Driver CPC (NDPC) or our upcoming e-learning courses, don’t hesitate to get in touch. Here to share the knowledge!